The New York City Metro Area Offers Countless Options for Apartment Seekers. Here’s a look at How Former New York City Renters Found Luxury, Value at Hudson County’s 7 Seventy House

The lure of luxury New York City apartment living isn’t always what it seems.  Strong demand has the Manhattan rental market surging, and with escalating prices come high expectations for homes of distinction, high quality service and an elevated lifestyle.  Unfortunately, expectations fell short for Patrick Troy and his roommate, who were renting a two-bedroom apartment in a pre-war building undergoing renovations in SoHo.

“We were promised the moon from the management company and most of it ended up being false,” Patrick said.  “We were paying full price for an extremely incomplete project.  For example, we were promised a laundry room, two outdoor spaces, and closets when we signed our lease.  One year later, none of this happened or is even on the horizon.”

With his initial one-year lease coming to an end, Patrick and his roommate began to look at new Manhattan rental options, including homes at 123 West 23rd Street in Chelsea and 15 Cliff Street in FiDi.

“The buildings were fine but I wasn’t in love with them,” Patrick recalls.  “For the amount of money I’d be spending, I wanted to feel great about where I was living.  I didn’t feel great about the value of these two properties.”

A month into the search, Patrick got word of a brand new upscale rental building that recently opened just across the Hudson River in Hoboken, N.J from a college friend who had just moved in.  The building – 7 Seventy House – had everything they wanted and

7 Seventy House Exterior.jpg

Hoboken’s 7 Seventy House

provided a tremendous amount of value, particularly compared to the New York City market.  Developed by Bijou Properties with partner Intercontinental Real Estate Corporation, 7 Seventy House features 424 studios, one-, two- and three-bedroom residences and 90,000 square-feet of world-class amenities and services.

“The value at 7 Seventy House is incredible,” Patrick explains.  “Our apartment is huge and beautiful.  I’ve never even fathomed having a walk-in closet in Manhattan.  The amenities are tremendous.  Hello Alfred, your own personal butler, is included with 7 Seventy House.  The two-story gym and shuttle to the PATH are perfect.  The rooftop is about as good as it gets.  I can’t wait to grill up there.”

Patrick and his roommate would rent an expansive two-bedroom residence at 7 Seventy House with Manhattan views.

“I love how wide open and spacious the floorplan is,” he continues.  “The bedrooms are large.  In fact, the walk-in closet is the same size as the bedroom in my SoHo apartment.  I also love the kitchen island.  The living room has huge windows that face the entire skyline of Manhattan.  The views are great.”

7 Seventy House features one of the most comprehensive package of world-class amenities.  Strategically located on multiple floors with views of the Manhattan skyline, the full suite of amenities includes a penthouse pool and roof deck with lounge seating, 7 Seventy House Poolexpansive amenity deck with fire pits and BBQ stations, multiple outdoor gardens, bocce ball court, state-of-the-art multi-level gym, play room, game room, indoor bike storage, on-site dog park, dog grooming room, alcove with co-working lounge and coffee station and a conference room with access to an outdoor deck.  Additionally, the community features a 24-hour attended lobby, Hello Alfred concierge service and covered parking.

“All of the amenities are incredible,” Patrick said.  “7 Seventy House went way above and beyond to ensure they are the best luxury apartment complex in Hoboken.”

7 Seventy House is located at 770 Jackson Street on Hoboken’s fast emerging west side.  The building is just steps from the 9th Street Hudson-Bergen Light Rail Station and the Monroe Center for the Arts.  The area has experienced a lifestyle upswing in recent years with a vibrant new mix of retail, dining, parks and public amenities complementing its access to public transportation.

“The neighborhood is awesome,” says Patrick. “There are great bars and restaurants right around the corner.  There’s also incredible parks to play basketball within five minutes. Previously, I had a three minute walk to work as a commute.  That was the biggest thing to give up, but 7 Seventy House made this as easy as possible.  They have a shuttle that runs to the PATH every 15 minutes.  There are other options available as well.  The light rail stops right across the street from the building, and I love that Hoboken has Lime scooters everywhere.”

Designed by MHS Architects, the landmark 7 Seventy House features a 14-story high rise tower with multiple terraced setbacks, a glass and brick exterior and distinctive columned entryway.  Well-appointed homes are priced from the $2,300s, with opening incentives that include one-month free on a 13-month lease.  Apartments feature open floor plans with red oak engineered wood floors and expansive windows that bathe the homes in natural light.  Kitchens boast Quartz countertops, white ceramic tile backsplashes, custom cabinetry, and a premium GE stainless-steel appliance package, with in residence Bosch washer and dryers.  Luxury baths are outfitted with grey mineral stone tile and Moen & Kohler fixtures.  A selection of homes includes private outdoor balconies and terraces up to 800 square feet.


The Marketing Directors is the exclusive marketing and leasing agent for 7 Seventy House. For additional information or to schedule a private appointment to tour the furnished model homes

A look inside Avora, Hudson’s newest waterfront condo building (PHOTOS)


(Reena Rose Sibayan |The Jersey Journal)

By Reena Rose Sibayan | The Jersey Journal

Landsea Homes, Weehawken Mayor Richard Turner and township officials held a ceremonial ribbon cutting Thursday for the grand opening of Avora at Port Imperial. The occasion marks the completion of Avora’s full suite of indoor and outdoor amenities.

“We celebrate the important milestone when vision becomes reality,” said Gabe Pasquale, senior vice president of sales and marketing for Landsea Homes, which is developing Avora adjacent to the Port Imperial Ferry Terminal. “We carefully selected the Weehawken waterfront for its unique and desirable lifestyle attributes, including a world-class waterfront setting, considerable open space and proximity to Manhattan, and designed a modern, sophisticated and amenity-rich building for it to set a new standard of luxury living in the area. We’re thrilled to now raise the curtain on Avora and fully introduce it to the public.” See Photos

Hudson County CASA is seeking volunteers

boj9_casa_bn_1126Learn how to become a CASA (Court Appointed Special Advocate) volunteer and help foster children find safe and permanent homes. The next information session will be held at the Hudson County Courthouse, 595 Newark Ave. Rm. 901 on Tuesday, Jan. 9 at 6:30 p.m.

Hudson County Court Appointed Special Advocates (CASA) is a non-profit organization committed to advocating for the best interests of abused and neglected children. CASA works through trained community volunteers to ensure that needed services and assistance are made available to children while helping to move them toward safe and permanent homes. Hudson County CASA volunteers are everyday people who make a direct impact in foster children’s lives. They are trusted, dedicated adults who seek to improve children’s well-being. CASA volunteers get to know their assigned child and his or her circumstances and provide valuable information to the court. Judges rely on the volunteers’ recommendations to make the best decisions about the children’s futures.

For further information, visit

Read more: Hudson Reporter – Hudson County CASA is seeking volunteers

@hudsoncasa is seeking volunteers

2017-02-06_11-32-54You can make a difference, one child at a time. CASA volunteers are ordinary people, just like you, with an extraordinary desire to help children.

CASA is a non-profit organization committed to advocating for the best interests of abused and neglected children. CASA works through trained community volunteers to ensure that needed services and assistance are made available to children while helping to move them toward safe and permanent homes. Hudson County CASA volunteers are everyday people who make a direct impact in foster children’s lives. They are trusted, dedicated adults who seek to improve children’s well-being. CASA volunteers get to know their assigned child and his or her circumstances and provide valuable information to the court. Judges rely on the volunteers’ recommendations to make the best decisions about the children’s futures.

Learn more about volunteering at Hudson CASA


Is Jersey City New York City’s ‘Sixth Borough’?

Summer Dawn Hortillosa at asks the age old question ….

Is Jersey City really the “Sixth Borough?”

 The city picked up the nickname for its proximity to New York City and its close relationship with its sister city. After all, thousands of Jersey City and Hudson County residents commute across the Hudson every day for business or pleasure, and the two cities have undeniably established constant cross-cultural exchange.

BoroughThe name has even been taken up by a sports lounge and restaurant that took the place of Powerhouse Lounge on Marin Boulevard in March and the 6th Borough Market, which includes vintage goods, crafts, art, food and more and will be held monthly behind City Hall. (The market runs from 11 a.m. to 5 p.m. on May 18, June 22, July 20, August 10, Sept. 14 and Oct. 19.)

But does the term take away from Jersey City’s individualism? From its Jersey Strong identity? Some say the term writes JC off as part of NYC instead of letting it escape the Big Apple’s shadow.

Market founder and organizer Kate Howe said she came up with the name while looking for nicknames that already existed for this area. “There was a variety of ones like Chilltown, but nothing seemed to fit, but then 6th Borough seemed fun and clever,” she said. “We see Jersey City as part of the Greater New York City metropolitan area. We’re not trying to be part of NYC and it’s not that we wish we were. We just think that we are part of that area.”

According to the 6th Borough Market’s website, organizers believe “there is no such place as the 6th Borough.”

“It is a mythical place — like Camelot or Atlantis — to which we ascribe our own characteristics and meaning. To us, the 6th Borough is that mythical place where we can have all the benefits of urban living, with fewer of the drawbacks,” the website says.

“It is the best of both worlds: a place where we can raise our families and enjoy our friends with all the benefits of diversity and world-class culture, while also enjoying the benefits of green parks, strong neighborhoods, and room to grow.”

Mythical or not, some locals have real feelings about the 6th Borough designation. For example, one Yelp user gave 6th Borough Lounge one star, saying, “I would not go just based off the name.”

What do you think? Is the term “Sixth Borough” good or bad for Jersey City?



JERSEY CITY, N.J. — A family-owned and operated company since its origin, Fisher Development Associates is a diversified real estate development and management company that today possesses the same values, commitment to excellence and customer satisfaction that dates back to its beginnings more than three decades ago.

Crystal Point, the 269 Home Condominium Building By Fisher Development Associates on Jersey City’s Waterfront.


With a building philosophy rooted in the integration of the finest materials, world-class design, quality construction and a meticulous attention to detail, Fisher Development Associates is one of the most respected developers in the Northeast; its numerous success stories dotting the landscape in New York, New Jersey and Connecticut with signature residential, commercial and hotel properties.

A staple in the national development scene as a partner in the construction, management and ownership of residential buildings and millions of square feet of office space, Fisher Development Associates’ extensive cross-disciplinary resources and long-standing relationships with prominent lending institutions spurred considerable growth and allowed it to remain on solid financial footing during up and down markets.

Thanks to a personal approach to development, obligation to uphold its family reputation, ability to work hand-in-hand with municipalities for responsible development and commitment to the communities it serves, Fisher Development Associates has become a pioneering developer in several of the fast growing urban destination in the northeast.

This is certainly the case in Jersey City, N.J. where the developer’s dramatic offerings in the downtown waterfront district’s residential marketplace have contributed to a development and economic boom that hoisted Jersey City to national prominence.  Fisher Development completed Liberty Towers — two high-rise rental buildings featuring 648 luxury apartments and 24,000 square feet of retail space — in 2003, and Liberty Terrace, a 119-unit luxury condominium building, in 2006.

Today, Fisher Development has completed the remarkable sell-out of Crystal Point, an iconic residential building rising 42 stories in downtown Jersey City directly facing Manhattan, in record time.  The building’s 269 upscale condominium homes have been sold just three years after its debut to the public in 2009.

The impressive success story written at Crystal Point vividly illustrates Fisher Development Associates ability to identify positive projects that generate capital, fill pent up demand for a specific type of housing and provide the necessary resources to create urban residential buildings that are welcomed by the community from conceptualization to completion.

The old adage “location, location, location” certainly played a role in Fisher Development’s initial interest in Crystal Point.  The building would lie on the last piece of developable land on Jersey City’s Hudson River waterfront, a significant advantage with views stretching from downtown Manhattan to the George Washington Bridge that would never be obstructed.

“It’s no secret New York City views have always played a role in the rise of downtown Jersey City as a residential destination,” says Brian Fisher, principal of the firm that bears his name,  “and this building offered some of the most amazing views not only in Jersey City, but along the entire New Jersey ‘Gold Coast.’  It was a no brainer in terms of location.”

The next step was to assemble an experienced team with a strong knowledge of the area’s real estate market, current housing conditions and the desires of prospective homebuyers to create a residential address that would flourish despite the challenging economic times.

“We had a vision for Crystal Point,” says Mr. Fisher.  “The primary goal was to create a building that would meet the City’s guidelines for the continued redevelopment of its downtown urban waterfront and kept the needs of the community-at-large in mind.

“From a consumer standpoint, we understood the state of the real estate market in 2009.   To conform to market needs, we wanted to introduce a world-class high-rise that provided the same level of luxury and exclusivity sophisticated homebuyers were accustom to at the height of the real estate boom, but at competitive prices that would offer clear value.”

The Marketing Directors, Inc., a Manhattan-based real estate sales and marketing firm with a long list of successfully selling new construction projects in New York and New Jersey, was brought on board from the onset to direct the sales and marketing program.

“We knew we had several important factors on our side, none more important than a developer with a sterling reputation, personal approach to customer satisfaction and long history of responsible development,” says Adrienne Albert, CEO of The Marketing Directors, Inc.

“Add in Crystal Point’s outstanding waterfront location and Jersey City’s traditional draw for homebuyers looking to escape high Manhattan home prices, and we had the foundation to realize Fisher Development’s view of Crystal Point as a crown jewel in the marketplace.  All we needed was a comprehensive program that would separate Crystal Point from the competition in terms of home layouts, pricing and in-building amenities and maximize its location and views.”

Prominent New York City-based architectural firm Gruzen Samton, LLP was charged with designing a building that would be a distinguishing landmark in Jersey City’s skyline from the outside and would redefine luxury and grandeur from the inside with modern, open and furnishable living areas.

“Unlike many high-rise developments which often seem cavernous with long hallways, we split the Crystal Point plan in half with elevators positioned in the middle of the residential floors to create short corridors and provide a very intimate feel,” says Jordan Gruzen (FAIA) of Gruzen Samton.  “We utilized multiple façade planes to break up the building‘s mass and ensure that every home had magnificent views.  Each condominium residence was designed so from the moment the front door is opened, one is aware of the views and the light emanating from the water.

“The layouts of the homes themselves provide large rooms and sprawling living spaces that are open, airy and extremely functional.”

Crystal Point would boast a crystalline-style glass exterior that maximized the building’s waterfront setting and views of the ever changing Manhattan skyline.   Inside, one-, two-and three bedroom homes range from 800 to 1,817 square-feet and offer an array of premium finishes.  Interior features include kitchens with Italian Pedini wood and glass cabinetry, sparkling quartzite counters, under-cabinet task lighting, full height pantries, islands with breakfast bars and a full Jenn-Air appliance suite. Residents also benefit from free on-site valet parking.

The final piece of the puzzle would be a superb amenity package that rivaled those found in New York City’s most recognizable hi-rise buildings.  Fisher Development Associates would add the Crystal Spa with a thermal bath, sauna, steam and treatment rooms.  Residents would also enjoy a yoga/aerobics room, state-of-the-art fitness center, lounge with flat screen televisions, game room with billiard and poker tables, children’s play room and a screening room within the Crystal Club.

There would also be an outdoor deck overlooking the Hudson River features a sparkling pool, giant hot tub, private cabanas and lounge chair seating, as well as two BBQs and dining area, fire pits and a children’s play area, a professional concierge, valet parking and soon a lobby level restaurant.

“Possibly the most important factor in Crystal Point’s success in this market was the ability to offer all this at price within the budget of the conscience homebuyer,” Mr. Fisher points out.  “With home prices starting in the $500,000’s, historically low interest rates and 30-year tax abatement granted to the building, purchasers could receive the complete package at month mortgage payments not much higher than they would be paying in rent.”

Crystal Point’s reputation for quality and Fisher Development’s dedication to responsible building practices would extend far beyond the buying public and receive important recognitions from its real estate peers.  The building garnered several prestigious industry awards in 2010, including being named “Project of the Year” by The New Jersey District Council of the Urban Land Institute (ULI-NNJ) and was crowned with the Gold Award for “Community of the Year” by the National Association of Home Builders’ (NAHB).